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Sunday Book Thread: Monsters! »
October 31, 2010
Sears adopts Zombie-centric marketing approach
Normally staid Sears adopts a ummm...not so "fresh" marketing approach - they're appealing to the undead. That would of course be Zombies.
I like this new Zombie-centric approach. It has good potential for the long haul as the dempression grinds on and definitely works if we slip into something along the lines of James Axler's Deathlands. Even Stickies and other Mutants need to buy stuff, right?