Intermarkets' Privacy Policy
Support


Donate to Ace of Spades HQ!



Recent Entries
Absent Friends
Bandersnatch 2024
GnuBreed 2024
Captain Hate 2023
moon_over_vermont 2023
westminsterdogshow 2023
Ann Wilson(Empire1) 2022
Dave In Texas 2022
Jesse in D.C. 2022
OregonMuse 2022
redc1c4 2021
Tami 2021
Chavez the Hugo 2020
Ibguy 2020
Rickl 2019
Joffen 2014
AoSHQ Writers Group
A site for members of the Horde to post their stories seeking beta readers, editing help, brainstorming, and story ideas. Also to share links to potential publishing outlets, writing help sites, and videos posting tips to get published. Contact OrangeEnt for info:
maildrop62 at proton dot me
Cutting The Cord And Email Security
Moron Meet-Ups


Texas MoMe 2024: 10/18/2024-10/19/2024 Corsicana,TX
Contact Ben Had for info





















Washington Post Doxes LibsofTikTok In Order to Intimidate One of the Right's Most Effective Champions | Main | Bunny-Controlled Biden Won't Appeal Florida Judge's Strike-Down of Mask Mandate on Interstate Travel
April 19, 2022

Axios: "CNN+ Looks Doomed"

And Taylor Lorenz looks like a melted waxwork figure of Dom DeLuise. Tell me something I don't know.

They're cancelling all external marketing for the streaming "service" (it's not a service, it's an imposition), which means they're not spending money to promote it. They'll only be promoting it where it's free to promote it, like on CNN's twitter feed.'

Or on CNN+ itself. Which no one watches.

They might run an ad on CNN, but I imagine they won't run many of those.

Warner Bros. Discovery has suspended all external marketing spend for CNN+ and has laid off CNN's longtime chief financial officer as it weighs what to do with the subscription streaming service moving forward, five sources tell Axios.

Why it matters: Inside CNN, executives think the launch has been successful. Discovery executives disagree.

CNN+ has roughly 150,000 subscribers so far.
Warner Bros. Discovery wants to eventually build one giant service around HBO Max.

...


Executives are frustrated that new leadership is moving quickly to dismantle what they see as an eventual lifeline for the cable network.

CNN's original plan was for CNN+ to become profitable in four years by investing $1 billion into the service.

LOL.

...

CNN+ launched on Roku last week, which should've prompted a subscription boost.

Why would that prompt a subscription boost? Just because garbage is available, doesn't mean people will buy garbage.

I have Roku. (Great service, lets you cut the cable cord almost painlessly!)

I haven't seen any ads for CNN Minus. (Roku advertises shows and services on the side of the boot-up screen.)

I just searched for new channels and did find it, but who is going to bother searching for this? It's like trying to find Taylor Lorenz's phone number to date her. No one wants to fuck an orc. They nasty.

Also, CNN Minus isn't branded as CNN Minus. It's branded as CNN.

So apparently people also don't want CNN itself! Because Roku is offering them CNN, not CNN Minus, and apparently that's not budging the subscription numbers, either!

But with marketing around the service suspended, there are concerns that growth will be short-lived. A point of pride amongst CNN staffers is how smoothly the app's rollout has been technologically.

You know what really helps apps roll-out smoothly? When almost no one is pinging the server to actually use it.

Discovery executives are focused mostly on returning CNN to its journalistic core, a point Warner Bros. Discovery CEO David Zaslav reiterated in a town hall last week. That includes less of a focus on primetime perspective programming, and more of a focus on hard, breaking news. CNN+ features an array of soft news content, which doesn't align with Discovery's broader vision for CNN.

...

CNN+ executives were originally hoping to attract 2 million subscribers in the first year and 15-18 million over four years, as Axios has previously reported.

We should definitely believe CNN. They seem to have a really good bead on reality.

Around $300 million has been spent and hundreds of jobs have been created to support the service.


I insist, it's not a "service," it's an imposition.


Chris Wallace will soon have more time to spend with his hair dye.


digg this
posted by Ace at 02:19 PM

| Access Comments




Recent Comments
RickZ: "JQ, you can't make peanut soup with boiled peanuts ..."

Miklos finally stating for the rocord: "Whatever happened to the term "transvestite?" I ..."

RickZ: "[i]Dudes in dresses. Broads in suits. Furries, b ..."

JQ: "Good night, horde. Must continue my battle with ..."

JQ: "Boiled peanuts are okay, I guess. Never heard of t ..."

JQ: "Dudes in dresses. Broads in suits. Furries, bron ..."

RickZ: "I grew up in the Tidewater area of eastern Virgini ..."

JQ: "Well you know. 24/7/365 non-stop ---------- Oh ..."

mikeski: "[i]in my rules book you may call yourself a trans- ..."

Miklos actulally learnt that as a child , being True Son and all: "I did do some boiled peanuts. As Bobby Lee's bo ..."

Ciampino - CA's 1st pretend woman: "California's first transgender mayor Raul Ureñ ..."

Ciampino - AA EOE NAACP - love all the discrimination: "I watch a lot of police traffic stops and other po ..."

Recent Entries
Search


Polls! Polls! Polls!
Frequently Asked Questions
The (Almost) Complete Paul Anka Integrity Kick
Top Top Tens
Greatest Hitjobs

The Ace of Spades HQ Sex-for-Money Skankathon
A D&D Guide to the Democratic Candidates
Margaret Cho: Just Not Funny
More Margaret Cho Abuse
Margaret Cho: Still Not Funny
Iraqi Prisoner Claims He Was Raped... By Woman
Wonkette Announces "Morning Zoo" Format
John Kerry's "Plan" Causes Surrender of Moqtada al-Sadr's Militia
World Muslim Leaders Apologize for Nick Berg's Beheading
Michael Moore Goes on Lunchtime Manhattan Death-Spree
Milestone: Oliver Willis Posts 400th "Fake News Article" Referencing Britney Spears
Liberal Economists Rue a "New Decade of Greed"
Artificial Insouciance: Maureen Dowd's Word Processor Revolts Against Her Numbing Imbecility
Intelligence Officials Eye Blogs for Tips
They Done Found Us Out, Cletus: Intrepid Internet Detective Figures Out Our Master Plan
Shock: Josh Marshall Almost Mentions Sarin Discovery in Iraq
Leather-Clad Biker Freaks Terrorize Australian Town
When Clinton Was President, Torture Was Cool
What Wonkette Means When She Explains What Tina Brown Means
Wonkette's Stand-Up Act
Wankette HQ Gay-Rumors Du Jour
Here's What's Bugging Me: Goose and Slider
My Own Micah Wright Style Confession of Dishonesty
Outraged "Conservatives" React to the FMA
An On-Line Impression of Dennis Miller Having Sex with a Kodiak Bear
The Story the Rightwing Media Refuses to Report!
Our Lunch with David "Glengarry Glen Ross" Mamet
The House of Love: Paul Krugman
A Michael Moore Mystery (TM)
The Dowd-O-Matic!
Liberal Consistency and Other Myths
Kepler's Laws of Liberal Media Bias
John Kerry-- The Splunge! Candidate
"Divisive" Politics & "Attacks on Patriotism" (very long)
The Donkey ("The Raven" parody)
Powered by
Movable Type 2.64