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February 03, 2012

SMOD 2012: Now More Than Ever

If you haven't read Andy's post on Romney and conservatism, do that now. I'll wait.

Ok, just a follow up to yesterday's Romney-Trump thing or as I like to call it, "The most uncomfortable 3 minutes since I lost my virginity". Did anyone check to see if Romney was blinking "help me" in Morse Code?

Fear not though, as predicted Jen Rubin tells us that the Trump endorsement wasn't a bad thing for Mitt after all. In fact, annoying conservatives actually is part of his master plan.

Voters are getting their information so far from debates, paid media and earned media when the primary race comes to their state. So whether you think this was a good or foolish move, the Trump endorsement will be about the 100th item on the “most decisive things in the 2012 presidential race.”

Second, unless there is a total Romney meltdown or Rick Santorum catches a wave, Romney will be the GOP nominee. He increasingly will focus, if he is smart, on explaining his policy agenda and engaging the White House. That means he likely will view policy proposals, endorsements, speeches and debates through a general-election lens. In that vein, having the right wing bent out of shape on a few issues won’t be seen as the worst thing in the world. He isn’t running as keeper of the conservative crown jewels; He’s trying to win the presidency.


Every candidate, liberal and conservative, has to move to the center a bit after winning the primary. That's why where they start is very important. If Mitt moves much further left, Obama's going to say, "Um, hi Mitt. What are you doing over here?"

Thankfully, there is a candidate who will make this all go away. SMOD has his first introductory ad out.

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posted by DrewM. at 10:33 AM

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