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February 02, 2012

"Turn This Ship Around" Ad Makes Waves

Not just noting this because it's my friend Ladd -- even the nonpartisan "Best Week Ever" site called it "more exciting than at least two of the Pirates Of The Caribbean films."

There are two strategies Ladd has in mind, one business, the other political.

The business strategy is that it can be easily tailored to other Congressional candidates, so he can sell it to multiple campaigns. And in fact other campaigns are signing on. A lot of people do that, of course, selling a basic ad that can be used in lots of races.

And that makes it cheap for candidates to buy.

The political strategy is that -- besides being viral and fun -- if a lot of Congressional candidates run the ad, a lot of people will see it. And the point is not just to win individual congressional races, but to drive down Obama's numbers.

And that's not new either, except the plan is to do it in Blue Districts, too.
Where the usual campaign math would be "Don't attack Obama, he's too popular, it will hurt your own campaign to hit him." Even there, the idea is to poke at him as a figure of fun.

Once he can be seen as the hopeless, hapless bumbler he is, who knows. Maybe people will smarten up and realize he's done nothing but damage to the country.

The first ad is for Mark Oxner, running against... Alan Grayson, who's attempting to get his old job back of saying absurd things.

As you see, Grayson appears as a parrot on Captain Obama's shoulder.

The second ad is for Brian K. Hill, who's running in a primary against Chris Shays and Linda McMahon to be the GOP candidate for Connecticut Senate.

I don't think much of Chris Shays -- kind of a "meh, he'll do in a blue state, I guess" -- and have about the same opinion about Linda McMahon, who of course lost the gubernatorial race in 2010. Nope! She lost the senate race in 2010.

Hill's a veteran, and he's black, so just on bio alone I'm liking him.

This ad just has Harry Reid as the parrot, because they did't want to beat up on Shays or McMahon.

More candidates will be running the ad soon.

digg this
posted by Ace at 05:08 PM

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