Get Ready for a Shock: The Whole 2024 "Brat Summer" Meme for Kamala Wasn't Organic At All, But an Organized PsyOp Financed by Leftwing Billionaires

I can all hear you shouting "No! That's impossible!" just like Luke Skywalker.

The abrupt withdrawal last year of President Joe Biden as the Democratic presidential nominee, followed rapidly by his replacement with Vice President Kamala Harris, irked many voters left out by the process. Yet social media seemed to ooze with enthusiasm and Gen Z-friendly hipster appeal.

Influencers flooded the web with neon-matcha green pro-Harris videos synced to beats from singer Charli XCX's album "Brat" released last year. The poppy rave videos, gushed journalists, showed that Harris embodied the confidently independent "brat" vibe conveyed by the music. Social media pages bubbled with memes celebrating Harris as the voice of queer and black youth, in contrast with the Republican agenda of white supremacy. Digital creator Amelia Montooth, in one viral TikTok video, kissed a woman and tried searching for pornography, actions her sketch suggested would be banned if Harris lost the election.

Harris, a career politician favored by the Democratic Party's establishment, never quite fit the bill as an icon of activist movements. But the sudden influencer buzz seemed to transform the stodgy former prosecutor into an icon of the cultural zeitgeist.

As it turns out, the tidal wave of enthusiasm was not entirely genuine. Much of the content, including Montooth's videos, was quietly funded by an elusive group of Democratic billionaires and major donors in an arrangement designed to conceal the payments from voters.

RealClearInvestigations obtained internal documents and WhatsApp messages from Democratic strategists behind the influencer campaign. Way to Win, one of the major donor groups behind the effort, spent more than $9.1 million on social media influencers during the 2024 presidential election -- payments revealed here for the first time. The amount was touted in a document circulated after the election detailing the organization's accomplishments.

The effort supported over 550 content creators who published 6,644 posts across platforms, TikTok, Instagram, YouTube, Twitch, and X. Way to Win coached creators on phrases, issue areas, and key themes to "disseminate pro-Kamala content throughout the cycle," a post-election memo from the group noted.

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Way to Win, in internal messages, touted its work with a stable of Democratic Party-affiliated influencers and activists, including Harry Sisson, Emily Amick, Kate Abu, and Dash Dobrofsky.

So everyone says Harry Sisson is a secretly paid-off shill and covert marketer. I've repeated it, but was always afraid that maybe this wasn't true and I was committing defamation.

So I'm glad to here that the King of Mish is, in fact, a paid-off shill who refuses to disclose he's being paid to covertly influence his followers.

The group also overtly cultivated "non-political creators" -- influencers typically known for travel vlogs, comedic skits, or cooking recipes -- and seeded them with "positive, specific pro-Kamala content" that was "integral in setting the tone on the Internet and driving additional organic digital support." The effort often took the form of talking points that were rapidly distributed to the in-network creators.

"Bro who is Tim Walz," said @AbeeTheArtist, one of the TikTok creators backed by Way to Win. "He's a football coach, that's hard," the influencer continued. "It's time for Republicans to drop out, it's not looking good for ya'll!"

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Jaff also explained the process for developing talking points that could be inserted into organic-appearing messages and posts on social media. "We then convey that to the influencers who take that into their own words," continued Jaff.

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Ilana Glazer, a comedian who starred in the Comedy Central show Broad City, received Way to Win funding for a series of election videos called "Microdosing Democracy," in which she half-heartedly endorsed Harris as she lighted a spliff of marijuana. Another TikTok and Instagram series backed by the donors, called "Gaydar," featured interviews quizzing people on the streets of New York City about gay culture trivia with little election-related content.

I don't know why anyone pretends that Ilana Glazer is a "comedian." She's not. She's just someone who gets work in comedy-related fields due to DEI.

If her name sounds vaguely familiar to you: She was one of the super-funny influencers that Bud Light's sister-brand Miller Light hired to tell male beer drinkers to stop buying their product because it's a Woman's World now, baby!

She gets work because she's not heinous for a female comedian. Except... she's not really a female comedian at all, so she's just an average-looking woman who is not funny.

Way to Win also funded a caravan with an inflatable IUD to Philadelphia, Washington, D.C., Raleigh, St. Louis, and other locations. The tour, which featured content creators producing posts along the way, was designed to bring attention to claims that Trump would ban contraceptive devices.

The left is made up of children and immature adults LARPing as wrinkly children, so the only ideas they ever have are these "naughty" Peta-like stunts.

Unfortunately for the left, annoying people is not the same as influencing them.

In an apparent attempt to boost Harris' support among black men, Way to Win directly funded a series of YouTube interview-style talk shows called Watering Hole Media.

I'm glad I'm wearing my Cringe-Proof underwear today.

"I heard a brother say to me, 'Man, I didn't know I was going to be excited when Kamala was selected,'" said Jeff Johnson, a managing director with the lobbying firm Actum LLC who worked as a host for the Watering Hole Mediaseries "Tap In." "One brother said, 'I'm not even fully sure why,'" continued Johnson. "No, seriously, he said, 'When I look at her, though, she reminds me of my aunt,' and I said yes, so there is this communal piece."

The discussion, taped at the Democratic National Convention in Chicago last August, buzzed about the "through line" from the Black Panthers to the Nation of Islam to Harris' nomination, suggesting her candidacy represented another moment in radical black politics.

That cringe was so satisfying I'm having a cigarette for the first time in 11 years.

More at the link.

The Democrats are doubling down, because they're a cult, not a political party, and while political doctrine may be repudiated, cult doctrine cannot be challenged. Anyone doing so is a Heretic and Blasphemer.

Jayapal and most congressional Democrats seem to be living in a bubble of their own making, clinging to the belief that their losses in the last election weren't so much about policy but messaging, the go-to excuse for both parties when they don't win majorities. Many Democrats, especially those in the progressive wing, believe they lost because they didn't go far left enough.

They couldn't be more wrong, and that thinking has put the Democratic Party in third place -- behind independents -- in terms of nationwide party ID, going from 37 percent in the 2020 exit polls to 31 percent in the 2024 exit polls. The last time a major party came in behind independents was Republicans during the the Watergate era some 50 years ago.

The existential problem Republicans had to overcome then wasn't the Democratic Party but whether they could persuade voters that their value proposition to the country still had merit and warranted another chance -- without Richard Nixon, of course.

Today, rather than undertaking some serious introspection as to what voters want and whether Democratic ideology still has value for the electorate, Democrats have turned to an old playbook: the Resistance.

Voters have been bombarded with videos showing congressional Democrats staging "protests" at federal buildings, complete with coarse language and silly chants more reminiscent of the 1960s than a modern political party. Their "fight back" strategy so far has featured violent Tesla takedowns, "days of action," fatuous Senate filibusters, obstructionist lawsuits, DOGE meltdowns and Jayapal's own "resistance labs."

There are three problems with this strategy.

First, going on the attack when a majority of the country has an unfavorable view of view of your party is likely going to have minimal impact.

Second, when you attack, you drive up your own negatives, exactly what the Democratic Party needs to avoid.

And third, the Republicans they are attacking have much higher positives than their own party. In a March 7-11 NBC survey, Trump was at 46 percent positive (19 points higher than Democrats), while Elon Musk and the Republican Party were both at 39 percent (12 points above Democrats).

Democrats' vendetta against Tesla, once the darling of the green movement, isn't just ineffective as political theater. It's damaging to the Democratic brand. The irony of protesters targeting Tesla owners, most of whom are probably supporters of both climate programs and the Democratic Party, shouldn't be underestimated.

Violence directed at people, businesses and property based on political differences is the antithesis of democracy. The silence from many elected Democrats in terms of this violence has very disconcerting. Charting the direction of the country is done through elections, not using violence against fellow citizens.

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[P]ost-election, Democrats don't seem to understand that Biden's brand is their brand. His policies are their policies.

Rather than rethinking those policies, they have doubled down with an even harsher attack strategy of strange videos, awkward confrontation and foul language. This makes no sense.

"Making no sense" is the Democrat Cult brand:

Politics & Poll Tracker @PollTracker2024

Overton Insights poll

2028 Democratic presidential primary

Kamala Harris 48%
AOC 15%
Gavin Newsom 10%
Josh Shapiro 9%
Gretchen Whitmer 6%
Wes Moore 3%
Stephen A. Smith 2%

3/24-3/28 RV

We are living in 1984. The world is nothing but propaganda, guerilla marketing, and gayops.

We live in, as I started saying a few years ago, an Empire of Lies.

I'm so sick of it.

Below, Democrats continue doubling down, with a Gen Z candidate proclaiming her full devotion to "fighting fascism" by supporting the transitioning of children.

In a Luntz's Dunces focus group of Democrats, they name their top candidates: AOC, Bernie Sanders, Jasmine Rachet, who is repeatedly named as the top Democrat candidate.

The "moderate" Democrat they name is... Pete Bootyjuice.

posted by Ace at 06:45 PM

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