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September 11, 2020
WokeFL Ratings Plunge 16.1% Because America Is Super-Thirsty for Moar Social Justice
That's a shame.
And so unpredictable, too!
[T]he Kansas City Chiefs pummeled the Houston Texans 34-20, and the ratings were down -- a lot. In early numbers, the primetime NBC game scored a 5.2 among adults 18-49 and 16.4 million viewers between 8-11 p.m. ET.
Now, those numbers for the 8:25-11:30 p.m. ET game will certainly be adjusted upward later, but right now they mark a 16.1% drop over the spectacle of the September 5, 2019 season opener in the advertiser-rich demographic.
The Chiefs were last year's Super Bowl winners, but KC is not a huge TV market and Houston is only middle-beans.
Still.
People are still locked up.
And your ratings fell by nearly one sixth?
As of now, the viewership results for the game -- in front of 17,000 socially distanced fans at KC’s Arrowhead Stadium -- is looking like a 10-year low for the NFL and NBC.
On a field bordered with the words "End Racism" and fans booing as players from both teams linked arms before kickoff in a sign of solidarity with those fighting social injustice, the ratings and viewership decline could be an ominous sign for a league and the networks. The stellar numbers of last year's opener, the Green Bay Packers’ grinding 10-3 victory over the Chicago Bears, kicked off a tightly run season that seemingly had reversed years of weakening numbers. Now it could be a case of deja vu all over again.
Thanks to Nevergiveup.
Content warning for Dope's Die, MFer, Die.