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February 17, 2012

What Do You Think About This Ad?

It's an ad for a technical institute in Australia.

It's a real ad. I think. It was uploaded by the Central Institute, and they notify readers that enrollments are open.

But they're very... edgy. Or at least a lot more edgy than you're used to in the average technical institute commercial.

It's a really good ad. It's well written, well played, and well directed. And even among the storyline of they do in fact promote their client. Now "Central Institute" is on my radar. They have a practical mine shaft.

But I wonder if people are ready for it, even the younger and, assumedly, internet-oriented people the ad is looking to appeal to.

Content Warning for language and graphic imagery.

Via Happy Place.

I got it from Twitter but I don't know who from.

White Fonted SPOILER material below, for those of you wondering "Can I click on this?" Scroll over for the spoiler.

The gag is about violence, not sex.

It's one of those commercials where a guy just start snapping his fingers and they teleport from one scene to another. But the comedy duo takes teleportation more seriously in a geek way-- it causes nausea at first, and later there is a horrifying teleportation accident, as a guy teleports into solid metal structures.

I like the gag because it just seems to be using teleportation as a silly conceit to move rapidly between scenes, but no, they're actually looking at the rules of actual teleportation, and what happens when you don't plan your jump well enough.

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posted by Ace at 02:28 PM

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