« Bumped and Expanded: Yeah, The House Health Reform Bill Would Screw A Lot Of Things Up And As An Added Bonus...Raise Costs. |
Main
|
Overnight Open Thread (Mætenloch) »
November 17, 2009
Fake internet "news archives" cost Universal Pictures $22,500
Apparently Universal couldn't afford the consulting fees to hire a "pro" like Dan Rather and left it up to the junior varsity team.
Universal Pictures has reached a settlement with a handful of Alaska newspapers, including the Fairbanks Daily News-Miner, for using fabricated “news archives” to promote a recently released movie...
...Universal agreed to pay $20,000 to the Alaska Press Club, along with a $2,500 contribution to a scholarship fund for the Bethel-based Calista Corp...
...Universal created an elaborate series of online news articles in the promotion for its movie, “The Fourth Kind.” The movie claims to be a true story about a plague of alien abductions in Nome a decade ago...
Why real new organizations might be upset about someone using their names in fake stories about a "plague" of alien abductions remains a genuine mystery.