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September 22, 2006

Brit Bloggers Begin Beaming BBC-Bashing Broadcast

Now this is pretty cool. And pretty ambitious.

One of the main presenters talks about it here.

And here's a trailer for the start-up.

When you think about it-- what is a TV news service, anyway? A camera, a studio, a presenter, a radio mast... and access to the same Reuters and AP dispatchers everyone else has.

Sure, there's more to it than that. There's also a big staff able to track its own stories. But it's the 20/80 principle -- 20% of the investment and resources and energy and time can get you 80% of the results. The last 20% takes 80% of the effort and money, and they'll just have to punt on that.

It won't be the channel anyone turns to for breaking news that requires farflung news bureaus. But 80% of the news isn't the breaking sort, is it?

80% on a shoestring budget? Not too shabby. FoxNews started out pretty creaky, too.

Via Instapundit.

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posted by Ace at 02:18 PM

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