Katie Couric launches a blog ... sort of [AnalogKid]

The Perky One has launched a blog. Well, her "people" have launched it, and put her name on it.

And it reads like Midge in Ohio emailing about Martha Stewart's Chocolate Fudge Recipe to her best friend Franny.

What you see to the left is a small group of CBS news journalists coming home with the big story of the day: an exclusive interview with President Bush. (Katie's the one waving, don'cha know...)

Another ...

Over blow dryers, blackberries, make up and numerous phone calls we left for the White House. Katie loved the hotel, as they had sent a nice plate of chocolates with the CBS logo on it to congratulate her new job anchoring the Evening News!!

This is the same Couric who wants to be taken seriously by her peers? And by the august personages at CBS? And by the left and right in America? Really?

Oprah's Book Club has more chutzpah than this crap. I could read People magazine and get more cajones. And I could eat Martha's Chocolate and it wouldn't be as syrupy sweet.

This is "blog as PR", which is fine for Midge and her friend. But this is the same Katie that wouldn't dare set foot in Iraq, yet wants to be counted among the elite in her field. Oh yeah ... and rescue CBS Evening News for the bargain price of $15M per year.

Perhaps Leslie Moonves would like to step in now that the children have gotten off to such a roaring start.

Want to know why the new media and the blogosphere are better than the old? Because if you followed Ace around, you'd only need to know how to spell valuright vlurght velureghtVal-u-Rite and Cthulu. Oh, and you'd get better coverage.

posted by Ace at 12:47 AM

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