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December 30, 2004
Reversal of Fortune: MSM Tries To Garner Hits By Beating Up On Blogs
As many of you know, a nobody columnist at the little-regarded Star-Tribune made a childish and largely factually untrue attack on the Powerline blog.
The Chris Muir Day by Day cartoon that runs with that link notes that this particular nobody seemed to be lashing out at Powerline in order to get some attention.
This is something of a watershed moment.
Bloggers have been rattling the cages of the legacy media to get some attention from the MSM.
This would seem to be the first time that someone from the legacy media -- granted, a never-was no-account nobody from the legacy media -- has attempted to rattle the cages of the Young Media to get the same sort of attention.
Sure, no one heard of this guy before this incident and no one will be able to recall his name in a week. And yes, this particular nobody chose to pick on one of the biggest blogs out there, the one just chosen by Time as "Blog of the Year."
So yeah, it's not really the same as the Boston Globe, say, lighting little Ace of Spades HQ up.
But still. They're cracking under the pressure. First they ignored, then they demeaned. Now they attack, just to garner traffic for themselves.
A bit like blogs.
An interesting change of circumstance.