Racist Who Keeps Getting Fired by Leftwing Media Outlets Releases Her Book All About Her Overcoming of Oppression;
Sells Just Over 5,000 Books Since October 25

Jemele Hill, Outkick says, has a new failure to blame on The White Man.

Former television host Jemele Hill released her memoir last month titled "Uphill." The book explores Hill's self-purported journey in overcoming racism in America and she spent significant time promoting her new work across various networks. The New York Times published more than one fawning review to condone her bravery.

Hill told Deadspin she hoped the memoir would propel her to "a best-selling author," a feat she was confident she'd reach.

Yet the book hasn't come close to reaching that status. "Uphill" has sold just 5,034 copies since its October 25 release, according to publisher data.

The sales for the memoir are on par with self-published cookbooks from aspiring authors who write as a side hustle, and Hill is a seasoned full-time journalist.

The former ESPN host's tell-all failed to crack the top 200 on Apple Books, the New York Times, or USA Today. Specifically, "Uphill" peaked at 2,961 on the Amazon charts.

I don't want to steal the whole post, so I'll just mention a great point Bobby Burack makes -- Twitter is not Reality. Jemele Hill has 1.45 million followers on Twitter. If Twitter were Reality, Jemele Hill should have easily sold 150,000 or 250,000 books.

But she didn't. Because those "followers" don't mean anything. Half of them are bots, a quarter of them are people who followed you because they liked one thing you said about "The White Man," almost a quarter more only follow you because Twitter used to recommend only leftwing accounts to new Twitter users.

Almost none of these people are actual customers and certainly not fans. They're just people who were willing to do the absolute minimum to express fleeting approval of you and hit the "follow" button. This does not and never will translate to sales, whether book sales or movie theater ticket sales.

Twitter is not real. "The Twitter audience" are a collection of bots and penniless angry shut-ins who maybe could buy a book or a ticket if they had two nickels to rub together and ever left the house.

But they don't.

One of the justifications I gave myself for "building a twitter audience" is that I could link the site and drive followers to it. That doesn't work. I got barely any additional traffic from linking the site, and I had a good number of followers.

If people won't even click a button to leave Twitter to read something, they're not going to pay $24.99 to read Jemele Hill's claims of oppression as she gets hired at one outlet after another after failing spectacularly at each one.

Yet the book hasn't come close to reaching that status. "Uphill" has sold just 5,034 copies since its October 25 release, according to publisher data.

++++

It seems like one could say that reaching "bestseller" status represents an

:: puts on sunglasses ::

"Uphill" battle.
Posted by: Joe Mannix (Not a cop!)

posted by Ace at 12:23 PM

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