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October 06, 2020
NBA Finals Ratings Hit All-Time Low, Then Stay There
Lowest-rated finals in history.
Nobody anticipated good ratings for a fanless, football season NBA Finals, but this year's series is thus far underperforming the lowest expectations.
Sunday's Lakers-Heat NBA Finals Game 3 averaged a 3.1 rating and 5.94 million viewers, marking the lowest rated and least-watched NBA Finals game on record. The previous low was set two nights earlier by Game 2, which averaged a 3.6 and 6.61 million. The low before that was set by last Wednesday's Game 1, which as previously reported drew a 4.1 and 7.41 million.
Prior to this year, the record-lows were a 5.2 and 8.06 million for Nets-Spurs Game 2 in 2003.
Meanwhile Tucker Carlson is hitting ratings of 5.6 million.