CNN's Ratings Crash and Burn, Along With Its Credibility as a "News" Organization

It's not time to panic.

March was the time to panic. Now is the time for hanging yourself in the garage.

CNN is suffering a credibility crisis as viewership for the once-proud network continues to crater with no apparent plan in place to fix things anytime soon, according to media watchdogs and insiders.

CNN's audience shriveled in the second quarter of 2019, averaging only 541,000 total viewers, less than half Fox News Channel’s 1.3 million average. But CNN struggled even more during the primetime hours of 8-11 p.m. ET, finishing as the fifteenth most-watched network on basic cable behind networks such as TLC, Investigation Discovery and the Hallmark Channel. CNN averaged a dismal 761,000 primetime viewers while FNC averaged 2.4 million.

The Hill media guru Joe Concha told Fox News that CNN's freefall may not be slowing...

CNN started off the third quarter with "the network’s lowest average since 2015" when it comes to primetime viewers among the key demographic of adults age 25-54, according to TVNewser....

"You know the answer," a longtime CNN employee said when asked if staffers are panicked about the ratings decay before declining further comment.

...

"The people that are concerned -- it's certainly not the anchors who have lucrative contracts -- it's the people among the lower levels, such as producers and show bookers," the employee said.

A wizened IT Master named Yoda says, "Coding, you must learn."

posted by Ace of Spades at 03:09 PM

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