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October 23, 2015

Jeb Bush Is Cutting Spending 40% Because He's In a "Position of Strength" or Something

I can imagine Chris Stevens reading "position of strength" with that smile of his, with the big booming laugh he'd have when he was pondering his own death.

Allahpundit suspects this might just be some kind of spin.

I've said it before: I do start to feel bad for Ol' Jeb. He doesn't seem like a bad guy. But he's a man well outside of the moment.

The campaign is removing some senior staff from the payroll, parting ways with some consultants, and downsizing its Miami headquarters to save more than $1 million per month and cut payroll by 40 percent this week, according to Bush campaign officials who requested anonymity to speak about internal changes. Senior leadership positions remain unchanged.

The campaign is also cutting back 45 percent of its budget, except for dollars earmarked for TV advertising and spending for voter contacts, such as phone calls and mailers. Some senior-level staff and consultants will continue to work with the campaign on a volunteer basis, while other junior-level consultants, primarily in finance but including other areas, will be let go, the officials said...

This is a reversion to reality -- no, making Jeb appear strong and invincible is not working, so it's time to pare down and begin running a sustainable campaign. Everyone who thinks they can win still thinks that Trump (or Carson) will eventually be discarded as unserious, and then they can swoop in after the big ships go down and pick up the survivors.

Given that premise, people have to just spend enough to keep in The Waiting Game.

It should be pointed out, though, that now that we're admitting that Jeb is an also-ran at the moment and his money doesn't mean much, that Bobby Jindal is in just as strong a position as Jeb is -- they're both waiting for other candidates to fail, just hanging in until then.

Given that, why keep up this silly crap with the "Kids' Table"? Everyone except Carson and Trump are at the Kids' Table.


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posted by Ace at 06:42 PM

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