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October 30, 2012

Team Obama Buys a Week of Ads in... Michigan

In play.

This is an ad purchase aimed at securing Michigan; it is not aimed at crossing into Ohio or any other state. Detroit’s radio market runs into Monroe County which borders the Buckeye State, but it does not cross over, as some metropolitan media markets do.

And Geraghty adds that it's an expensive ad market. You don't play there for fun.

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posted by Ace at 07:20 PM

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