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January 09, 2012
Santorum Seems To Dig the SOPA Act, Internet Regulation
He's not up on all the details (which is forgivable, I think), but seems to support the basic thrust of it.
Even more interesting is this thing that Tina Korbe linked -- Louis C.K. cutting out the middleman and selling a comedy show tape to his fans directly.
In twelve days, Louis C.K. earned more than $1 million from people downloading the special far more than the $170,000 it cost to produce the video. Louis C.K. gave his thoughts in a post on his site:
I would have been paid [less than $200,000] by a large company to simply perform the show and let them sell it to you, but they would have charged you about $20 for the video
This way, you only paid $5, you can use the video any way you want.
Is this the way things are going? More and more creative types are doing this, blowing off the media companies and selling directly. Could be a nice change for everyone (except media companies).
This would support, sort of, Breitbart's prediction that the media is "done" within 5 years, all of it. I think that timeframe is far too short, but with self-publishing and self-podcasting. Adam Carolla started his podcast after he was laid off, then, when offered another job, decided no, he'd just stick to the podcast, as he was making plenty of money and had total control.
And self-releasing records, like Aimee Mann and others are doing. (I meant to mention this, but forgot, thanks to the Liberal Ace of Spades Reader, Really!.)
Even D&D dorks are finding it more profitable to self-publish than to get a contract from a game company. (Light content advisory as that's "D&D with Pornstars," which is sometimes kind of dirty, but I think that post is fairly clean.)
Apart from the truly expensive forms of entertainment -- TV shows, movies, and now videogames -- not sure large corporations will have a major place at the table in 10 years.