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December 23, 2005
No More Brokeback Mountain (Maybe): Box Office Way Down
And yet Karol and Allah want me to see this with them today:
...it may be that reality is setting in, and reality bites, as we all know. On Monday, "Brokeback" was 51 percent off from Sunday. On Tuesday, it was down 9.1 percent from Monday. By Wednesday, it was off another 7.6 percent. All in all, it dropped to No. 10 on its 13th day out.
Today, "Brokeback" nearly doubles its number of theaters to 217, but this may be a real litmus test. There is hardly a straight male in the U.S. who will see this movie voluntarily. No matter how well made it is—-and it is very well crafted by a hugely talented group of people—-it’s hard to imagine a suburban wife coaxing hubby to the Cineplex on Saturday night to see two men consummate their passion.
Noted film critic and Pauline Kael disciple Eric Cartman expressed doubts about the public's hunger for such a film.